Painting With Light

What it actually looked like in the studio

Earned Media
In an effort to develop some of the earned media I’ve talked about before, I was recently interviewed by Independence Television, one of the nearby local cable channels, for a program called “It’s a Good Day When…” hosted by Lavonne Upton.

The whole segment is about 24-minutes long (fair warning).

Although the first several minutes of it are introduction, Lavonne asked some very insightful questions for about twenty minutes that let me talk about the fiction I’ve written.

Several people have already asked about it, and I’ve embedded the interview into one of the pages on my web site.

But, rather than spend a lot of time here talking about it, explaining it or redirecting you, I thought I’d just go ahead and post it here and let everyone see it for themselves.

I’m Not a Kardashian
Given the state of our media today, I’m sure the kind of attention I would really like to generate would only be available if I had been willing to run naked through the mall, shouting my name and waving a banner with my book titles on it.

The video of my arrest doing something like that might even have had a chance to go viral.

I would have been sure to scream out my name and tell everyone the titles of the four books I’ve written … as they handcuffed me and dragged me away.

But that might have been extremely hard to explain to my kids and grandkids (not to mention my wife and mother, or any of my friends in the neighborhood).

So this was a much safer route to take. The most I’ve had to explain was to someone who thought I’d dyed my hair for the interview (I didn’t, but I certainly wish I’d had some makeup for the dark circles under my eyes).

With any luck, a lot of people will still see it. At the very least, I hope they’ll tell all their friends about it and encourage those friends to tell all their friends, too. It shouldn’t take that many iterations to have contacted a whole town.

Maybe some few of them will buy a book.

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You can find my books as eBooks or paperback on Amazon, or at Barnes & Noble. You’re also invited to visit my web site, BROKEN GLASS, or like my Book of Face page. You can also follow my shorter ramblings on The Twitter.

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Comments posted below will be read, greatly appreciated and perhaps even answered.

Tags: book marketing, self-publishing, using social media

This entry was posted on October 19, 2014 at 9:05 am and is filed under Book Interviews, Book Promotion, Branding, Market Your Book. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.