Archive for the ‘Book Promotion’ Category

Are Your Monsters Memorable?

August 8, 2016

black-hand
 
There have been a couple of dark characters in my recent books. Real monsters. It seems almost counter-intuitive, but writing about them was actually a lot of fun.

I’m sure we all think we know about monsters. They lurk in dark corners and come out when everyone is asleep. We see their shadows at the end of a street where the lamps are broken. We feel them watching us, hidden by the gloom.

A lot of people imagine aliens, ogres and demons, but you don’t have to write sci-fi or fantasy to have monsters.

For instance, when people say Stephen King is strictly a horror writer they are totally missing the point (or else they’ve never read anything he’s done). His best stories are not about monsters.

They’re about people.

Take Something Normal and Twist It
As Edgar Allan Poe said, “The scariest monsters are the ones that lurk within our souls…”

As authors, we want people talking about our characters long after they’ve read the story. We want those characters seared into our readers’ brains, making our stories unforgettable.

So how do we create characters that leave such lasting marks?

Truly terrifying fictional characters mix the trivial and mundane with the grotesque in a way that both entices and terrifies … and writers have been doing it for a long, long time.

Hesiod, in the Theogony (700BC), took an unusual old woman living alone, replaced her hair with snakes, gave her gaze the power to turn men into stone, and created the horrifying legend of Medusa.

Likewise, Horace (65BC–8BC) wrote down the oral legends about a bull with the torso of a man, living in a maze, with a craving for human flesh … and the Minotaur entered our literature.

In the modern era, an intellectual forensic psychiatrist with a taste for human flesh became the cannibalistic serial killer, Dr. Hannibal Lector, in Thomas Harris’ Silence of the Lambs.

To build such great fictional characters, those authors started with an everyday thing, then twisted it and made it memorable by adding something that makes readers almost want to turn away.

Almost … but not quite.

Play On Existing Fears
The good news is, there’s no need to create new fears when there are so many that already exist. We simply need to ask ourselves what are we afraid of? – and build the monster from there.

We usually feel safe in our churches, or in our homes behind locked windows and doors. Yet, secretly, we’re afraid our castle (or our faith) isn’t as strong as we think. Fear comes when there is something in the night that can breach our walls.

When I wrote about the insane Shadow Man in One Way Street, or the evil Micah, in Street Light, I played on this fear by having them attack people in their places of safety.

Show Us Something About Ourselves
We also need to ask ourselves what our characters say about us as a species. The very best monster characters hold up a mirror and reveal something horrible. When they do, they are truly terrifying.

H.G. Wells, in The Time Machine, used his Morlocks to show the terrible nature of social classes. His characters reveal that making some part of our society subservient, as we often do, is more than just a case of rich and poor. It’s a fundamental flaw in the character of our species … that will ultimately lead to our destruction.

Draw on your own experiences to create memorable stories. Twist normal people into outrageous beasts … and in doing so you’ll create characters that will lurk in the dark shadows of your reader’s imagination long after the book is closed.

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Goodreads Book Giveaway

Blood Lake by R.L. Herron

Blood Lake

by R.L. Herron

Giveaway ends August 31, 2016.

See the giveaway details
at Goodreads.

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My books have all garnered some terrific reviews and you can see the ones I have available by using the Amazon link below. Look for them. Better yet, buy one and read it. You just might like it.

buy now amazon

You’re invited to visit my web site, BROKEN GLASS, or
like my Book of Face page. You can find me on Goodreads, or follow
some of my shorter ramblings on The Twitter.

**********

Comments posted below will be read, greatly appreciated and perhaps even answered.

Things That Matter

May 14, 2016

early-morning
 
My latest novel, Blood Lake, was just published. You will find it on Amazon and online at Barnes & Noble.

(Whew!) There, the shameless publicity effort is done (don’t I wish). Now on to more important things.

Writing is hard work. The last few months have been hectic, and I’ve quite often been less attentive than I should have been. My bride puts up with me, because she says she likes the way I write.

It must be true. I know it can’t be the money.

Once I subtract the cost of any advertising I do (as an indie author, it’s something I have to do … no one else is going to do it for me), design and print giveaway bookmarks, rack cards, posters for book signings … and whatever else needs doing, I only make enough profit most months to buy her a nice dinner out … maybe.

So, why do I do it?

I like to write, and I’ve got stories to tell. How many stories? To paraphrase one of my favorite old-time sci-fi writers, Isaac Asimov: “If I found out I only had a few weeks to live, I wouldn’t complain…I’d just write a little faster.”

I’m already more than 11,000 words into my next book (number seven). Not bad for someone who only got serious about publishing six years ago.

You’ve heard my lament before.

I’ve written since I was seventeen, and when I retired from the nine-to-whenever-I-got-done marketing job I had, I thought writing novels would be a nice sideline. Something to occupy my time.

When I had the first one almost done, I went looking for an agent, since I knew the Big Five publishers (Penguin-Random House, Macmillan, HarperCollins, Hachette and Simon & Schuster) wouldn’t talk to me without one.

Most decent smaller ones wouldn’t either. After two years, with no agent willing to sign me, I said the heck with it (actually, my language was quite a bit stronger than that) and decided to become an indie author. That was in 2012.

shelf unbound awardI haven’t looked back. I’ve written one book every year since, with the exception of 2013 (that year I wrote two). With one Readers Favorite Gold Medal (and one Silver), a favorable Kirkus Review, Five-Star reviews from reputable review houses for all my books, and a “Notable 100 Book for 2015” from Shelf Unbound for my novel STREET LIGHT … I’m not rich, but I’m pretty happy.

I attribute the modest success to paying attention to the factors that make for good storytelling. I learned how to write dialogue. I learned to show the story, not tell it … and those are probably the two biggest things new writers need to learn.

Now I need to figure out how to get my name (and my books) better known. I’m still working on it .. and I’ll let you know what I find out.

I still urge every wannbe indie writer out there to keep writing … and keep reading. Me? I’m going to pay attention to my bride for a while, because she deserves it (OK, I’m going to keep writing, too … I never said I was perfect).

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My books have all garnered some terrific reviews, and you can see the ones I have available by using the Amazon link below. My latest, BLOOD LAKE, was just published. Look for it. You might like it.

buy now amazon

You’re invited to visit my web site, BROKEN GLASS, or
like my Book of Face page. You can find me on Goodreads, or follow
some of my shorter ramblings on The Twitter.

**********

Comments posted below will be read, greatly appreciated and perhaps even answered.

Secrets to Writing a Best-Seller

April 14, 2016

Author Stephen King in Bridgton, Maine.Stephen King in Bridgton, Maine (picture © Rolling Stone).

If you’ve read my blog for any length of time, you know one of my favorite authors is Stephen King.

Not that I enjoy all of his work. I readily admit I don’t.

However, he did write some of my favorite stories. Among them: Shawshank Redemption, The Body (you may remember it better as the movie Stand by Me), The Green Mile, and The Shining.

Whether you like his stories or not, this much is absolutely true.

The man knows how to tell a story.

Books by American author Stephen Edwin King (born 9/21/47) … have sold more than 350 million copies. As a perennial member of the top-10 bestseller lists, he knows a lot about writing popular books.

With all his success, he’s still a big supporter of beginning authors. His amazing book, On Writing, is required reading on many author’s writing shelves, my own included.

You don’t have to be a fan of horror stories to recognize the worth of his advice to countless authors on their own path to publication.

As I get ready for the Rochester Writer’s Spring Conference next week, where I hope to glean a lot of new information about this daily affliction I have called writing fiction, I thought it would be a good time to pass on a bit more of Mr. King’s advice.

Eight Best-Seller Secrets
Besides his well-known writing admonition (that every writer should follow): “The road to Hell is paved with adverbs” … here are eight of Stephen King’s tips for writing a novel that wannabe writers (and, more importantly, their readers) will love …

    1. Use small words. Words with multiple syllables may look impressive, but most readers don’t want to work for their entertainment. Make their reading experience as effortless as possible. Keep sentences short, vary the word length, and write as simply as possible.

    2. Tell your own truth. You can make up stories about anything you like, but your characters and plot have to ring true to your ear. No one is all bad or all good. Even super-baddie Darth Vader achieved redemption in the end.

    3. Mix up the paragraph length. It’s boring to look at a page and see uniform blocks of words. Make some of the paragraphs one sentence long.

    4. Think of your perfect reader and write only for them. Write a story that person would like and ignore what the rest of the world thinks. No one writes a book everyone likes, but with this method does your marketing for you. If you write solidly for one reader, everyone who’s like them will love your books.

    5. Read, read, read. I can never say that enough. Read every time you’re waiting somewhere … when you’re sitting in the doctor’s office … when you’re trying to fall asleep. Immerse your brain in words all day long. The variety will give your own work more depth.

    6. Write one word at a time. This may be the most famous piece of advice King has given on writing. How do you write a novel as long as The Stand? One word at a time. Just sit down and do it. Don’t think about writing hundreds of thousands of words. Aim for the next word, and then the next one.

    7. Write every single day. It really does get easier the more you do it. You’ll have days when it takes hours to hit your word count and days when it takes no time at all, but set an appointment with yourself and sit down to write every single day, without fail.

    8. Find something you love about your work. Yes, writing what’s popular will sell more books, but you’ve got to find some middle ground between what will sell and what you love. Being an author is hard enough. There’s no sense making it even harder by writing something you hate.

Of course, if zombie love stories with skinhead motorcycle gangs in Scotland during an alien invasion in the Middle Ages is something you love, all I can do is wish you luck.

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My books have all garnered some terrific reviews, and you can see the ones I have available by using the Amazon link below. My latest, BLOOD LAKE, will be out this summer. Look for it. I’ll look for you at the writing conference.

buy now amazon

You’re invited to visit my web site, BROKEN GLASS, or
like my Book of Face page. You can find me on Goodreads, or follow
some of my shorter ramblings on The Twitter.